Who needs business development?
The owner of any company wants to succeed. You can create new technologies, provide services to the public, or repair motorcycles. But, it will be impossible to become the market leader if you do your job. The main goal of business development is to create a reputation for a company that will work for you for many years.
Business development is not the number of sales and not marketing. It creates relationships with customers, the market, partners, and suppliers. Without good relations, it is impossible to build company value. Without consumers, it is impossible to create a business, and a good influence on the market will help expand the work scope. By developing strong relationships with partners, you can attract many customers and tell about the product to a potential audience.
What companies does the development manager work with?
The specialist works with companies in various fields. Three main types of business can be distinguished:
- those who have been on the market for a long time;
- those who decided to expand the sphere of influence;
- international relations.
Young companies just starting their work should have no problems with communications. But it is better to consult with the development manager to avoid mistakes and create a positive reputation. He will tell you which trajectory you need to move on to create business value.